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Market research is a key element to product creation. After all, if there is no market for the product, you will have no buyers, and no buyers means no sales and no sales means no money on your pocket. Too many people create a product first and then look for the market, the issue with this is that there may not be a market, or you may create your entire campaign directed at a subniche or part of the niche that doesn't buy, or worse yet get's offended by what you created. |
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